Behavioral economist Dan Ariely returns in this revised and expanded edition of the New York Times bestseller PREDICTABLY IRRATIONAL (first edition published in February 2008) to offer a much-needed take on the irrational decisions that led to our current economic crisis.
The chance of a century to end poverty-and how we can seize it. Africa does not need handouts, but positive impulses. It is therefore high time for a paradigm shift: now Europe must invest instead of help-especially since the low interest rates offer the opportunity to make a big difference with a modest investment.At the heart of the "Roadmap for a joint future" is an innovative concept for jointly mobilizing capital to build infrastructure. First and foremost, Africa needs a foundation on which investment, entrepreneurship and prosperity can flourish.This book demonstrates how Europe and Africa can prevent a mass exodus to the North, establish the social market economy and form a strong economic area-in the tradition of the historic Spice Route. In light of the climate crisis and geopolitical system competition, this is more important than ever-also for Europe. A bold vision? Yes. For now.