Practical, relevant, and with implementation at its core, this is the ideal guide to strategic marketing. The fourth edition offers extensively-revised global examples throughout, and unique interviews with practitioners to give invaluable real-world insights and advice.
<b><i>Never Let Me Go </i>is the acclaimed bestseller by Kazuo Ishiguro, author of the Booker Prize-winning novel, </b><b><i>The Remains of the Day</i></b><b> and </b><b><i>The Buried Giant</i></b><b>. Now a major film adaptation starring Keira Knightley and Carey Mulligan.</b>